Cecelia Martinez

Lead Developer Advocate


A Success-ful Approach to DevRel

Relating to the developer experience, ensuring devs are getting value from your product, and routing critical feedback to the right teams can all describe functions of a Developer Relations program. But, these are all also important to Customer Success teams. While metrics and methods may be different, there are many similarities between DevRel and Success teams in terms of the problems they work to solve. However, these teams don’t always work well together, sometimes duplicating efforts or missing out on cross-functional opportunities. Based on my five years of experience in both Customer Success and DevRel at devtools companies, this talk will highlight some of the overlapping strategies, what DevRel can learn from Success, and how both teams can better collaborate to achieve their mutual goals.

Other DevRelCon New York speakers

The global DevRelCon series is brought to you by Hoopy.

Talk to us about developer relations training, strategy, research, and execution support for your team.


[email protected]