Principal Developer Relations Engineer
Parity Technologies / Polkadot
Aaron Bassett is a recovering SWE turned DevRel. He is a developer, public speaker, writer, and mentor; he spends most of his time making cool stuff and helping other people make unbelievably cool stuff.
Measuring the immeasurable.
Tracking disparate actions under a single digital identity, in web2 and web3
Proving the effectiveness of DevRel is a constant topic of debate.
How do we demonstrate that a conversation at a booth six months ago led to an API call today?
How can we link social media accounts so that we know when a listener to a Twitter Space becomes a contributor to a GitHub repo?
How do we tell when a Twitch subscriber participates in a hackathon?
How do we track when a user who grabbed some SWAG completes their first tutorial on our docs?
An entire industry has sprung up to attempt to answer some of these questions. But tracking these metrics becomes exponentially more complicated when we introduce web3 and blockchain. Technologies with privacy assured at the protocol level. We can no longer rely on passive observation and data mining for our metrics; users must become active participants. In this talk, we will look at how you can use the RMRK protocol, DIDs (Decentralised Identifiers), Social Logins, and Airdrops to foster a community of users who will enthusiastically provide you with the data needed to answer some of the most challenging questions in DevRel. While the techniques discussed use web3 technologies, your team—nor your customers—need to be within web3 to utilise them.
The Power of DevRel: A Community of Leaders and Learners
Senior Community Manager
Solving Community Mysteries: How To Crack Complex Community Problems
How to make less more: learn to pivot when your budget disappears
Director of Developer Relations EMEA
Elevating Developer Experience in web3: Best Practices and Emerging Trends
Head of DevRel
Building resiliency into your DevRel team
Head of Developer Relations & Community
We turned developers into journalists – and it made them better developers
Global developer content expert
A playbook for a successful Developer Community Operations team
Developer Community Operations lead
Devrel for all – how all industries can and should care about developers
Senior Manager Engineering Advocacy
Discover Financial Services
Resilience: Building a burnout-resistant life in developer relations
Director of Developer Relations
Learning From Marketing to Quantify Developer Relations Impact
Director, Developer Relations
Empowering Developers through Open Governance: A Case Study of SegmentFault’s Success
COO and Co-Founder
Leveraging on-chain use cases for DevRel and your community in the blockchain space
Head of DevRel
Educator’s Edge: How Teaching Skills Elevate Developer Advocacy
Developer Relations Manager
Onboarding yourself before Onboarding your Communities
Head of Developer Relations
What happens when developer advocacy snowballs into company strategy
Director of Product Management
DevRel Insights from 650k Developers
Co-Founder and Head of Partnerships
Major League Hacking